While online takeaway and delivery orders were up, those relying on passing traffic continue finding it harder to compete.
CleverLive digital signage can help restaurants to capture and engage with the lower traffic passing by and improve their visibility even during challenging weather conditions.
By strategically placing CleverLive digital displays in windows facing traffic, restaurants can showcase eye-catching promotions, updated menus, and enticing visuals that draw in potential customers.
Benefits of CleverLive Digital Signage for Restaurants:
Dynamic Content Creation: Unlike traditional signage, CleverLive allows for real-time updates. Restaurants can easily change their messaging to reflect daily specials, limited-time offers, or even highlight popular dishes.
Engage with Interactive Features: CleverLive signage can incorporate interactive elements that engage passersby. For instance, the unique QR code functionality enables interactivity to see menus, allergy information, customer reviews, promotional videos, or even loyalty programs which can all encourage foot traffic and increase customer interest.
Weather-Responsive Advertising: With the unpredictability of the weather, restaurant staff can use CleverLive to change messaging in real time according to the weather. If it’s raining, restaurants could promote comfort food like hot soups or enticing warm drinks to attract individuals looking for a cozy spot, or if the rain eases, they can dynamically change to alternative promotions such as ice creams or cold drinks.
Enhanced Brand Visibility: Bright and vibrant digital displays ensure that restaurants stand out even in dreary weather. CleverLive’s high-definition displays can captivate potential customers and entice them to step inside.
Tips for maximising foot traffic with CleverLive:
Location Matters: Position digital signage where it’s easily visible to both foot and vehicle traffic for greater broadcasting.
Consistent Updates: Regularly refresh content to keep the messages relevant and engaging. Consider using seasonal themes or holiday promotions.
Call to Action: Use clear and compelling calls to action in your messaging to motivate potential customers to come inside.
To increase your restaurant engagement and improve foot traffic, now is the time to adopt CleverLive digital signage. Free trial available or book a demonstration.
